The Social Media Marketing course is designed to help learners harness the full potential of platforms like Facebook, Instagram, LinkedIn, X (Twitter), YouTube, and more.
This hands-on course covers everything from content planning and branding to campaign management, analytics, and paid advertising. Learners will explore strategies for organic growth, influencer collaborations, engagement techniques, and social media storytelling. The course also delves into understanding platform algorithms, audience targeting, and the psychology of digital consumers.
Participants will get practical experience using tools like Meta Business Suite, Hootsuite, Canva, and Creator Studio. Real-world case studies and assignments will help reinforce concepts and build confidence in running social media accounts professionally.
Whether you’re a freelancer, student, business owner, or marketing professional, this course will empower you to craft compelling social media strategies and execute campaigns that deliver measurable results.